Justin Rudd joined the Dallas Cowboys in 2020 and works in video/analytics. In his role, Rudd works directly with the head coach helping to organize the day-to-day operations of the coaching staff. His responsibilities include coordinating the football calendar for the offseason program, minicamp, training camp and the daily practice and meeting schedules. Rudd also assists in providing analysis and reporting of practice and game film.
Prior to arriving in Dallas, Rudd had two stints with DVSport, Inc. (2006-11 and 2012-19), first serving as operations/senior account manager then as vice president of sales & marketing. Rudd held a hybrid role at DVSport, not only managing sales but working closely with coaching staffs and administrators across the NFL, CFL and NCAA in building reports, data, analytics and technology projects to bridge the gap between analytics and coaching.
Rudd spent 2011-12 as the key accounts manager for sports for Digitiz, Inc, an emerging audio/video systems design and integration company. Throughout that year Rudd led custom technology upgrades for teams across the NFL and NCAA.
Rudd spent four years (2003-06) at Rutgers working as a video coordinator/network administrator under Greg Schiano where he supervised, developed and trained a 13-person team, overseeing video operations for the Rutgers University football program.
In 2002 Rudd worked as a quality control coach and video assistant at the University of Pittsburgh.
After graduating from UMass in 2001, Rudd spent time as a quality control coach/video assistant with the Carolina Panthers and the Scottish Claymores of NFL Europe. With the Claymores, Rudd worked with former Cowboys Defensive Line Coach Jim Tomsula.
Rudd graduated with a bachelor's degree in sport management and minors in political science and Italian. In his time at UMass, Rudd worked closely with the school's football program and within the sports broadcasting department. Rudd and his wife, Amanda, have a daughter, Laurel, and a son, Joseph.